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JBPx eCommerce Growth Summit / eGrocery / August 2021

August 10 @ 12:00 pm - August 12 @ 2:00 pm

Free
Tuesday, August 10 – Thursday, August 12, 2021
12:00 pm – 2:00 pm ET
Interactive Webcast Series
Ticket Price: $149

Online grocery pickup and delivery have seen massive acceleration as a result of the COVID-19 lockdown. Learn how to master eCommerce growth across key grocery retailers, blasting beyond the basics to case studies and interactive sessions on latest strategies, best practices and insights critical to win.

This event is organized by firstmovr, LLC. The JBPx eCommerce Growth Summit is not initiated or sponsored by, or associated with, Instacart, Inc.
With this agenda, you won't be hungry for long!
Tuesday, August 10, 2021
Opening Remarks

Tuesday, August 10, 2021
12:00 pm – 12:10 pm ET

The warmest of welcomes, as well as some contagious inspiration from the founders of firstmovr who are on a mission to help empower you to change the face of commerce.

Featured Speakers
Oskar Kaszubski
Co-Founder
firstmovr Logo
Chris Perry
Co-Founder
firstmovr Logo
Instacart: Connecting brands and consumers in a new ecommerce era

Tuesday, August 10, 2021
12:10 pm – 1:00 pm EDT

The pandemic has accelerated the online grocery space to a level not anticipated for several years. Instacart scaled quickly to meet demand, becoming an essential service for consumers across North America with same-day delivery and pickup from more than 600 beloved retailers. The platform continues to evolve with Instacart Ads, helping consumers discover products they love and access thousands of deals and discounts, while helping CPG brands meet customers where they are in the digital grocery aisles. Join Mandy and Morgan as they discuss the latest updates across Instacart’s consumer journey, advertising opportunities, and provide a first look at measurement and analytics tools for brands. 

Featured Speakers
Morgan O'Hara
Director of Brand Partnerships
Mandy Campos
Sr Manager, Insights
Unlocking Your Power on Instacart

Tuesday, August 10, 2021
1:00 pm – 2:00 pm EDT

As a marketplace, not a pureplay or omnichannel online retailer, Instacart is unique in the way it serves up your product content to consumers. Yet brands do have some control over their product detail pages and can influence not just organic search ranking, but also clicks and conversion. Join OneSpace CMO Amanda Wolff for actionable tips to help you improve the performance of your content and media on Instacart.

Featured Speaker
Amanda Wolff
Chief Marketing Officer
Wednesday, August 11, 2021
Regional Grocery at Scale

Wednesday, August 11, 2021
12:00 pm – 1:00 pm EDT

Getting access to the largest players in eCommerce is easy.  How about the rapidly growing regional grocery channel?  Learn more about this channel and how to reach these consumers at scale and with transparent reporting by retailer.

Featured Speakers
Lauren Malaguti
VP, Media Sales
Jaclyn Nix
SVP, Business Development and Operations
Best Practices for Optimizing Product Content on Multiple Online Grocery Platforms

Wednesday, August 11, 2021
1:00 pm – 2:00 pm ET

As a result of the COVID-19 pandemic, online grocery adoption jumped years ahead in the span of just a few weeks. This unprecedented growth has left many food and beverage brands scrambling to keep pace. While product content optimization may have previously been put on the backburner, it must now be a top priority if brands want to succeed online. The challenge is that all online grocery platforms aren’t created equal. Each one has its own best practices you should follow to maximize the performance of your product content.

In this session, OneSpace CMO Amanda Wolff will share tips for optimizing your product content on Walmart, Kroger, Instacart, Target, Amazon, and other online grocery platforms. You’ll walk away with actionable steps your brand can start using right now to improve search rankings, clicks and conversions across online grocery marketplaces and retailers.

Featured Speaker
Amanda Wolff
Chief Marketing Officer
Thursday, August 12, 2021
Optimizing Onsite Presence with Kroger Precision Marketing

Thursday, August 12, 2021
12:00 pm – 1:00 pm ET

The disruption of traditional shopping habits has rapidly accelerated the need for brands to have strong visibility in the digital aisle. Understand how the retail media landscape and Kroger’s eCommerce ecosystem has evolved and changed the way consumers shopDiscover opportunities to connect with Kroger shoppers across the media ecosystem and delve into best-in-class strategies to activate onsite tactics for the optimization of retail media investments.

Featured Speakers
Adam Bittner
Director of Media Sales
Kelsey Crookes
Lead Consultant, Product Strategy & Innovation
Winning the eGrocery Digital Shelf

Thursday, August 12, 2021
1:00 pm – 2:00 pm EDT

Join us fo a presentation that will combine digital shelf trends insights on eGrocery platforms (Kroger, Freshdirect, Instacart, HEB, Boxed, etc.) and the best practices for setting up efficient eCommerce teams for success.

Featured Speaker
Raminta Bumbulyte
Account Director
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Details

Start:
August 10 @ 12:00 pm
End:
August 12 @ 2:00 pm
Cost:
Free
Event Category:

Venue

Interactive Webcast Series

Organizer

firstmovr

Tickets

The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
JBPX eCommerce Growth Summit Pass / August 2021
firstmovr event series / Online Grocery August 2021
$ 299.00 $ 149.00
Unlimited
JBPx eCommerce Growth Summit Corporate Pass / August 2021
This pass allows up to 15 people to register for Online Grocery JBPx August 2021 event.
$ 499.00
Unlimited

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