Brand teams are drowning in data but starving for insights they can actually use to get ahead. In this case, it’s quality that counts, not quantity.

In an exclusive session, Harmonya and firstmovr explore how to go beyond basic syndicated reporting to unlock real product intelligence, revealing unmet demand, emerging preferences, and whitespace across categories. We reveal how to:

• Access the granular-level insights that will help set your brand apart.
• Pinpoint what modern shoppers actually want and what will motivate them to complete their purchase.
• Get the most value from your insights team as key players in future decision-making processes.

You’ll have a lot to take away from real-world examples, case studies applicable to businesses in every industry and much more.