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CATx eCommerce Growth Summit / Health & Beauty US / November 2021

November 16 @ 12:00 pm - November 18 @ 2:00 pm

Free – $299.00
Tuesday, November 16 – Thursday, November 18, 2021
12:00 pm – 2:00 pm ET
Interactive Webcast Series
Ticket Price: $0 - $299

The health & beauty categories experienced an explosive growth during Covid-19. Learn how to master eCommerce growth across key retailers, blasting beyond the basics to case studies and interactive sessions on latest strategies, best practices and insights critical to win.

This event is organized by firstmovr, LLC. The JBPx eCommerce Growth Summit is not initiated or sponsored by, or associated with, Amazon, Inc.
An agenda with a clean bill of health...
Tuesday, November 16, 2021
Opening Remarks

Tuesday, November 16, 2021
12:00 pm – 12:10 pm ET

The warmest of welcomes, as well as some contagious inspiration from the founders of firstmovr who are on a mission to help empower you to change the face of commerce.

Featured Speakers
Oskar Kaszubski
Co-Founder
firstmovr Logo
Chris Perry
Co-Founder
firstmovr Logo
Inspiring the Passive Shopper: CPG Consumer Behavior Shifts “Beyond the Store,” and How to Use Them to Build Your Health or Beauty Brand

Tuesday, November 16, 2021
12:10 pm – 1:05 pm ET

SmartCommerce has completed its annual analysis of actual consumer behaviors – this year, tracking over 30 million “Passive Shopper” purchase paths off of ads, social, video, email, brand sites influencer sites, and more – and is excited to share its Insights in this overview presentation. You’ll leave with ideas you can implement immediately, to drive real commerce volume.

Featured Speaker
Jennifer Silverberg
CEO
Driving Profitable Growth Through Online Sales Control In the Health and Beauty Category.

Tuesday, November 16, 2021
1:05 pm – 2:00 pm ET

As more sales flow through online channels, health and beauty brands face growing threats to their eCommerce revenues and profitability. Brands in this category are inherently susceptible to diversion, arbitrage and subsequent online sales disruption due to their products’ small package sizes, higher price points and existing distribution models. These threats can disrupt sales, pricing, reputation, product quality, ROAS and more.

In this session, Daren Garcia of Vorys eControl will discuss category-specific online sales control strategies that address issues in offline and online channels, incorporating distribution control and precision enforcement, to
drive real commercial KPIs.

Featured Speaker
Daren Garcia
Partner
Wednesday, November 17, 2021
Beauty and the Digital Shelf

Wednesday, November 17, 2021
12:00 pm – 1:00 pm ET

Presentation will highlight the Beauty category winners across key platforms from a digital shelf KPIs standpoint and discuss what they’re doing to lead. The category and brand insights will be supplemented by the best practices of executing the brand’s vision and digital shelf strategy.

Featured Speaker
Raminta Bumbulyte
Account Director
Education Session #4

Wednesday, November 17, 2021
1:00 pm – 2:00 pm ET

Details coming soon

Featured Speakers
Kamela Warren
eCommerce Team Amazon Account Executive
Ron Puggi
Head of Customer Success
Thursday, November 18, 2021
Education Session #5

Thursday, November 18, 2021
12:00 pm – 1:00 pm ET

Details coming soon

Featured Speaker
Amanda Wolff
Chief Marketing Officer
Education Session #6

Thursday, November 18, 2021
1:00 pm – 2:00 pm ET

Details coming soon

Featured Speakers
Carolina Rodriguez
Sr. Director, Retail
Madelyn Epstein
Campaigns Manager
History will be made in T-minus...
Days
Hours
Minutes
Seconds
Choose how you want to get involved
Ready to make history? Join us today!

Details

Start:
November 16 @ 12:00 pm
End:
November 18 @ 2:00 pm
Cost:
Free – $299.00
Event Category:

Venue

Interactive Webcast Series

Organizer

firstmovr

Tickets

The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
CATx eCommerce Growth Summit Brand Pass / November 2021
firstmovr event series / CATx / Health & Beauty / November 2021
$ 0.00
Unlimited
CATx eCommerce Growth Summit Agency Pass / November 2021
firstmovr event series / CATx / Health & Beauty / November 2021
$ 299.00
Unlimited

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