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JBPx eCommerce Growth Summit / Walmart / October 2021

October 5 @ 12:00 pm - October 7 @ 2:00 pm

$149.00 – $499.00
Tuesday, October 5 – Thursday, October 7, 2021
12:00 pm – 2:00 pm ET
Interactive Webcast Series
Ticket Price: $149

Walmart has made pivotal moves into omnichannel transformation and digital commerce leadership. Learn how to master eCommerce growth with Walmart, blasting beyond the basics to case studies and interactive sessions on latest strategies, best practices and insights critical to win.

This event is organized by firstmovr, LLC.
The JBPx eCommerce Growth Summit is not initiated or sponsored by, or associated with, Walmart, Inc.
We may need a Supercenter to contain this agenda...
Tuesday, October 5, 2021
Opening Remarks

Tuesday, October 5, 2021
12:00 pm – 12:10 pm ET

The warmest of welcomes, as well as some contagious inspiration from the founders of firstmovr who are on a mission to help empower you to change the face of commerce.

Featured Speakers
Oskar Kaszubski
Co-Founder
firstmovr Logo
Chris Perry
Co-Founder
firstmovr Logo
How to Drive Scalable Growth on Walmart

Tuesday, October 5, 2021
12:10 pm – 1:00 pm ET

In this session Patrick Quaggin-Smith, Partnership at Perpetua, dives into data-driven methods to help you win on Walmart. Learn how to increase brand visibility to show up where shoppers are searching, and implement strategies to beat the first-price auction, increase organic rank and scale both online and in-store. 

Featured Speaker
Patrick Quaggin-Smith
Partnerships
Insider Hacks to Improve Your Walmart.com Media ROI

Tuesday, October 5, 2021
1:05 pm – 2:00 pm ET

With Walmart being the #1 U.S retailer, #1 online grocer, and #2 eCommerce platform, advertising on Walmart improves your brand visibility and drives sales both online and off. In this session, we will help to simplify how to plan and execute a profitable Walmart advertising strategy with Walmart Connect and self-service. We will explore effective strategies geared towards the unique aspects of the Walmart marketplace and improving your Walmart.com media ROI.

Featured Speakers
Horacio Trevino
Chief Operating Officer
Marcel Van Eeden
Sr Director, Retail Media
Wednesday, October 6, 2021
Walmart Digital Shelf: From Measuring Your Execution to Leading the Category

Wednesday, October 6, 2021
12:00 pm – 1:00 pm ET

In this session, we will highlight the winners Walmart platform from a digital shelf KPIs standpoint and discuss what they’re doing to lead. The category and brand insights will be supplemented by the best practices of executing the brand’s vision and digital shelf strategy.

Featured Speaker
Raminta Bumbulyte
Account Director
Leveraging Online Sales Control Solutions to Drive Your Walmart Channel Sales

Wednesday, October 6, 2021
1:00 pm – 2:00 pm ET

More and more brands across all product verticals are intentionally approaching the Walmart.com channel, building go-to-market strategies, optimizing content and launching significant advertising campaigns.  Before those growth tactics can be fully optimized, however, brands must give careful thought to how they will control their presence and sales on the platform to maximize revenue and profits, while avoiding the creation of channel conflict with other channels and platforms.  Without a clear control strategy in place, brands will find themselves disrupted by unauthorized sellers and caught in retailer vs. retailer battles, all to the harm of their brand value and sales figures.  In this session, Daren Garcia of Vorys eControl will discuss how brands can achieve better control over online sales, move towards better MAP compliance, remove disruptive third party sellers from the platform and leverage their control efforts to drive better commercial outcomes, both on Walmart and across other channels.

Featured Speaker
Daren Garcia
Partner
Thursday, October 7, 2021
Optimizing Your Walmart Content for Search and Conversion

Thursday, October 7, 2021
12:00 pm – 1:00 pm ET

The recent boom in e-commerce has catapulted Walmart from digital underdog to the dominant player for many categories – particularly online grocery. But many brands are still repurposing their Amazon product content for their Walmart listings, missing out on some of the unique opportunities that are provided in the Walmart ecosystem. Join the content leaders at OneSpace for this practical session, where you will learn the ins and outs of creating product content that wins in both search and conversion on Walmart sites.

Featured Speaker
Amanda Wolff
Chief Marketing Officer
Winning on Walmart

Thursday, October 7, 2021
1:00 pm – 2:00 pm ET

With rapid innovations in e-commerce, Drew Cashmore (Head of Omni-Channel Strategy at Walmart Connect) and Guru Hariharan (CEO of CommerceIQ) will discuss how to best take advantage of Walmart’s unique ad platform which connects their online and brick and mortar infrastructure.
Learn from insiders and executives as you brainstorm solutions to help you get ahead and win on the Walmart platform. 
Featured Speaker
Guru Hariharan
CEO
Drew Cashmore
Head of Omni-Channel Advertising Strategy
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Details

Start:
October 5 @ 12:00 pm
End:
October 7 @ 2:00 pm
Cost:
$149.00 – $499.00
Event Category:

Venue

Interactive Webcast Series

Organizer

firstmovr

Tickets

The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
JBPx eCommerce Growth Summit Pass / October 2021
firstmovr event series / Walmart October 2021
$ 299.00 $ 149.00
Unlimited
JBPx eCommerce Growth Summit Corporate Pass / October 2021
This pass allows up to 15 people to register for Walmart JBPx October 2021 event.
$ 499.00
Unlimited

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