Published by on

Loading Events

« All Events

  • This event has passed.

SHEARED 2: Sheep Shearing Event for CPGs / January 2023

January 26 @ 12:00 pm - 2:00 pm

Free – $299
Sheep Shearing Event for CPGs
Thursday, January 26, 2023
12:00 pm – 2:00 pm ET
Ticket Price: FREE for Brand Manufacturers
Save your money for a new down jacket!
It's time for more CPGs to go "corporate commando"...
eCommerce is the #1 growth driver globally and locally. But more importantly, it is a massive influencer of in-store shopper behavior, and that’s even before we consider its influence on retail merchant teams’ planogram decisions in store.  Ultimately, brands who lead in eCommerce today will lead in overall commerce tomorrow. About a year ago, we launched SHEARED as a story-led framework with our 8 factors of change to help CPG leaders identify and overcome internal barriers and lead successful omnichannel transformation.  Both from direct collaboration and observation as well as recent 2022 benchmarking research from Profitero, we’re excited to see many CPGs making progress transforming their strategies, capabilities, org structures and team performance metrics to enable faster and more sustainable eCommerce growth. Yet, all of us first movers have more work to do because there are still some organizations and leaders behaving like sheep… 

And so, we’re BAAA-CK with SHEARED 2 to help answer…

➤ The biggest barriers still holding us back
➤ The 8 factors for effective eCommerce change revisited to help brands unleash their full transformational potential
➤ AND progress being made by leading organizations PLUS recommendations for those lagging behind the change curve

Check out our FREE and updated SHEARED 2 eBook and join this FREE webcast below for a deeper dive and panel discussion on how we can break the herd mentality once and for all and continue converting for go-to-market change and leadership... AND more incredible sheep puns!
Shearing is not any easy job, but someone's got to do it...
Meet Your "Shear"-leaders
Oskar Kaszubski
Chief Growth Officer
firstmovr Logo
Chris Perry
Chief Learning Officer
firstmovr Logo
Meet Our Featured Experts
Andrew Pearl
VP, Industry Insights
Todd Hassenfelt
eCommerce Director, Growth Strategy & Planning
Shedding your coat doesn't mean you've got to freeze this winter!

You shed the wool.  Now, join us live for the opportunity to win one of two Eddie Bauer® CirrusLite Down Jackets.

For real?  Yeah, for real.
(Remember, when you’re the kind of people that use a sheep theme, nothing is off-limits.)

Two lucky winners will be randomly selected and announced at 2p ET from all those attending the webcast live on Jan 26, 2023 from 12-2p ET.

Open to live webcast attendees who are at least 18 years of age or older living in the United States. Winners will be contacted directly by firstmovr post-event for prize coordination and will have a choice of available sizes and colors. firstmovr, LLC is not sponsored by, or associated with, Eddie Bauer, LLC.

The Shearing begins in T-minus...
Ready to go corporate commando? Join us today!


January 26
12:00 pm - 2:00 pm
Free – $299
Event Category:


Interactive Webcast Series




The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
Brand registration
SHEARED Event Agency Pass / January 2023
firstmovr event series / SHEARED January 2023
$ 299.00


Leave a Reply

Avatar placeholder

Your email address will not be published. Required fields are marked *